VIRGINIA BEACH, VA – A bright smile and a friendly hello are the first steps William Mitchell takes to help kick off his customer’s vacations the right way.

For his extraordinary professionalism and exemplify customer service, the general manager at VSA’s Atrium Resort, was awarded the 4th annual CustomerCount® Customer Engagement Professional (CEP) Resort Trades Award. 

Bill MItchell

Companies who participated ranged from resort developers in the U.S. and Mexico, service providers and management companies. VSA Resorts received equal recognition since Mitchell is an employee.

The Customer Engagement Professional nomination process included completing an online nomination survey to measure the nominee’s qualifications and attributes. The submission process was powered by CustomerCount’s software system, which measured and reported customer feedback through branded, customized online surveys. Along with specific quantitative data, narrative descriptions with anecdotes and stories to support the nomination were also taken into equal consideration.

CustomerCount says, VSA’s corporate culture centers around customer service and engagement. That’s why CustomerCount honors both the resort and the team members who thrive in an environment that puts the customer first.

“We congratulate these professionals and the companies they represent,” said Robert Kobek, president of CustomerCount. “The choice was a difficult one as there were so many highly qualified and talented nominees.”

As general manager of Atrium Resort, Mitchell received kudos from members, guests, management, peers and team members. His approachable style garnered rave reviews.

Colleagues say his management methods encourage collaboration, candid feedback and open communication. He has an uncanny ability to remain impartial during conflict, staff said.

“His emotional intelligence allows him to offer win-win solutions for owners, guests and team members in nearly every situation,” said Lori Overholt, President of VSA Resorts. “We are very proud of his accomplishments.”

VSA’s Atrium Resort is located in Virginia Beach. A sister resort to VSA’s Ocean Sands Resort and Ocean Key Resort, Atrium is located in the Heart of the Virginia Beach Oceanfront.

For more information on VSA Resorts, visit

# # #